Growth & Development At Tractive – Your Growth, Your Way!
Imagine working in a place where learning isn’t just encouraged—it’s a core part of the culture. Where feedback isn’t limited to an annual review but a continuous conversation. And where career paths are shaped by your strengths, interests, and ambitions—not just job titles.

At Tractive, we’ve built a culture of continuous growth where you’ll be empowered to develop in ways that matter to you! Whether you’re looking to build expertise, step into new challenges, or gain the confidence to take your next big leap—we’ll provide the tools, support, and opportunities to help you shape a career that excites you.
Here’s how we help you take charge of your development.
Growth on Your Terms
We know that learning isn’t one-size-fits-all. Some people thrive with hands-on workshops, while others prefer self-paced online courses. That’s why we offer flexible learning opportunities — so you can develop your skills in a way that feels right for you.
Online Learning Budget
Every Tractive team member gets a dedicated online learning budget to invest in their growth. Whether you’re looking to sharpen your technical skills, explore leadership training, or venture into something new, we make sure you have the resources to keep learning and evolving.

“Online courses have been a game-changer. They helped me bridge skill gaps and gave me the confidence to tackle new challenges, ultimately improving my work and productivity”
– Lukas Lichtl, Firmware Lead at Tractive
German Courses
Relocating to a new country can be exciting — but learning the local language makes the experience even better. Whether you’re just starting or looking to improve, we support your German learning with online and in-person courses.

Internal Workshops
Some of the best learning happens through knowledge-sharing within a team. That’s why we regularly host internal workshops covering everything from product innovation to technical deep dives. These workshops allow team members to share expertise, and develop new skills together.

“I think it’s great that they offer these workshops! This cannot be taken for granted in a company.
They’re very interactive and strengthen our team culture – I would participate again.”
– Alexander Hufnagl, VP of Product at Tractive
Feedback That Fuels Growth
At Tractive, we don’t just talk about feedback — it’s a mindset. We see it as one of the most valuable tools for growth, helping us learn from each other and continuously improve. You can expect constructive, actionable, and growth focused feedback to help you succeed.

Regular Feedback
Growth happens in real time, and we’ve built a culture where regular feedback is the norm. Whether it’s a casual conversation, a project debrief, or a structured 1:1 check-in, we make sure that feedback is timely, relevant, and helps you move forward — so you can continuously improve and grow.

“Since joining Tractive, I’ve always felt valued and heard.
Whether during feedback sessions or when offering suggestions for improvements, our team always discusses and considers them thoroughly.”
– Martina Hufnagl, Data Analyst at Tractive
Performance Talk
Twice a year, we sit down for a transparent performance talk. These conversations help clarify your role expectations with the overall organizational goals. It’s a time to reflect on your performance and achievements, plan for the future, and align on a path forward.

360° Feedback
Growth at Tractive isn’t just about your manager’s perspective — it’s about how you collaborate, lead, and make an impact across the team. That’s why our annual 360° feedback process gathers insights from your peers, team leads, and direct reports, giving you a well-rounded view of your strengths and opportunities for growth. In the end, you’ll have the chance to reflect on the feedback, set meaningful goals, and take the next step toward your career aspirations.
Your Career, Your Path
We know that everyone’s growth journey is unique. That’s why we don’t lock you into rigid career paths. Instead, you’ll have the freedom to shape your own journey — built around your strengths, interests, and ambitions. Your development is in your hands, and we’re here to support you every step of the way.
Defining Strengths
The key to growth starts with knowing what you do best. Through our feedback-driven culture, we help you uncover and refine your strengths — whether it’s problem-solving, leadership, technical expertise, or creativity — so you can maximize your impact.
Career Goals
Where do you see yourself next at Tractive? Whether it’s stepping into leadership, becoming an expert in your field, or transitioning to a new role, we’ll work with you to create a plan that fits your goals. With the right guidance and resources, you’ll have everything you need to take the next step in your career.

“Thanks to Tractive, I had the chance to learn about Firmware Development, even though I was initially working in Technical Support.
Now I’m a full fledged Firmware Engineer! When you’re motivated to learn – Tractive really steps up to offer you opportunities to make the most of it.“
– Paul Himmer, Embedded Systems Engineer at Tractive

The Tractive Difference
What sets us apart? It’s simple — we believe that when you grow, we all grow. So if you’re looking for a workplace where learning never stops, feedback fuels progress, and career development is actively supported — Tractive is the place for you.
Are you ready to grow with us? Join the #TrackPack today!

This post was written by Richelle Aichberger, a dedicated member of Tractive’s HR team specializing in Employer Branding. With a background in HR, she loves connecting paw-some people with Tractive.
When she’s not busy brainstorming new ideas to attract the best talent, you can find her enjoying quality time with her family, getting her hands dirty in the garden, or unwinding over a relaxing three-day weekend!