Social Media Manager

Tractive is the most trusted name for keeping cats and dogs safe and healthy. The secret to our success? A team of truly unique individuals who care about each other just as much as going the extra mile for pet parents. Want to be part of our story? Check out this role and see if you’re a good match!

Your territory

As part of our Marketing team, you will:

• Own Tractive’s organic social media presence across Instagram, Facebook, Tiktok, and more - driving engagement and growth from start to finish
• Develop and manage the content calendar, planning monthly content in alignment with the wider marketing strategy
• Plan, create and publish compelling content in collaboration with our design team, ensuring it resonates with pet owners and reflects our brand voice
• Monitor performance, analyze results and use insights to optimize content and inform strategy
• Engage with our community, responding to trends and feedback to strengthen relationships with pet parents worldwide
• Proactively bring creative ideas to life, experimenting with formats and concepts that make our social channels stand out
• Bring in your fresh ideas to make Tractive better - you’ll never hear the phrase “...because that’s how we’ve always done things”
• Continuously grow personally and professionally, take ownership of areas that show your potential, and attend workshops which help you get to the next level

Your profile

Key requirements:

• Proven experience managing organic social media across multiple social channels
• Strong content creation skills– including copywriting, short-form video and basic design
• Experience planning and executing a content calendar
• Data-driven mindset with the ability to analyze performance and turn insights into action
• Independent, proactive and creative - with a deep understanding of pet owners and online communities (owning a pet is a plus)
• Very good English skills
• Valid Austrian work permit

Does this sound like you?

• You live and breathe social media trends, and you are always thinking about how to make content scroll-stopping
• You can take a project from idea to execution independently, while keeping an eye on performance and results
• You are creative and love experimenting with new formats
• You thrive in a fast-paced environment and enjoy collaborating with a strong marketing team
• Excited to work in Austria alongside an outstanding team