Pasching, Austria / Barcelona, Spain, December 23, 2025 – Musky, the Spanish insurtech startup specializing in veterinary insurance for pets, announces a strategic alliance with Tractive, the global leader in pet health monitoring and GPS location for dogs and cats. Together, they are launching a pioneering initiative and revolutionary service in Spain that transforms pet care by combining prevention, safety, and technology for pet families.

Musky, backed by GCO Ventures, the corporate venturing vehicle of GCO (Grupo Catalana Occidente), is a specialized insurer for dogs and cats that offers a digital, flexible, and wellbeing-centered model for pets.

Through its platform, available both as a website and a mobile app, Musky allows pet parents to easily manage all their pets’ information, view policy coverage, and process claims swiftly and transparently, with reimbursements paid into the client’s account in less than 72 hours.

As part of this partnership, and in line with its commitment to animal welfare, Musky enables its customers to receive a Tractive smart tracker free of charge by signing up for Tractive. This advanced device allows real-time tracking of dogs and cats, monitoring their sleep and activity levels, as well as vital signs in the case of dogs. It also sends early health alerts to detect potential issues in time.

How does it work?

Musky gives all its customers, both new and existing, a Tractive smart tracker device for free. To activate all device features, customers simply have to sign up to Tractive, with plans starting from €4 per month. In this way, Musky customers save up to €69. Families can check in at any time to see their pets’ location, vital signs (for dogs only), activity, and rest, as well as receive timely health notifications.

This collaboration ushers in a new era of smart insurance in Spain, where pet protection and well-being are managed efficiently, personally, and digitally, marking a true revolution.

“At Musky, we believe pet health insurance should go far beyond coverage for unforeseen events. Our vision is to anticipate, prevent, and accompany pet parents in the day-to-day care of their animals,” says Miquel Farré, CRO of Musky. “Partnering with Tractive, the global leader in GPS tracking and health monitoring for dogs and cats, reinforces our commitment to technology as a driver of prevention and enables us to offer advanced digital solutions that boost pet well-being and provide greater peace of mind to families.”

“We’re pleased to partner with Musky, a company that shares our dedication to pet wellbeing,” says Michael Hurnaus, CEO of Tractive. “The combination of Tractive’s smart trackers with Musky’s preventive insurance provides pet families with an innovative way to support the health and activity of their animals.”

About Musky

Musky offers comprehensive insurance for dogs and cats with freedom to choose any veterinarian, and prioritizes preventive care, covering 100% of vaccinations and the pet’s annual check-up. Additionally, the insurance reimburses 80% of costs for accidents and illnesses, with annual coverage of up to €3,000. If the pet causes damage to third parties, Musky provides an option for civil liability insurance, covering up to €300,000 per year for material or personal damages, as well as defense and claims in criminal proceedings.

The service includes personalized and human guidance from the Musky team, from policy purchase and throughout the relationship, to resolve any doubts regarding coverage or use of the insurance. This support ensures a clear, approachable, and individualized experience for every client.

Musky is backed by GCO Ventures, the corporate venturing vehicle of GCO (Grupo Catalana Occidente).

Learn more at musky.es

About Tractive

Founded in Austria, Tractive is the global market leader in pet health monitoring and GPS tracking solutions. Trusted by millions of pet owners worldwide, Tractive helps keep dogs and cats safe and healthy through real-time location tracking, health monitoring, sleep insights, and predictive health alerts.

Learn more at tractive.com

Contact:
press@tractive.com
Poststrasse 4
4061 Pasching
Austria