VP Marketing

Full-time (Linz, Austria - partial remote is an option)
Starting now!

Your territory

As VP of Marketing you will:

  • Create a scale-up marketing strategy to help Tractive scale up its business
  • Lead and grow an international marketing team of channel and country managers
  • Lead and develop the team including performance and content marketing, PR, social media and email marketing to whatever the future holds
  • Recruit and onboard additional team members to put the ambitious growth plan in action
  • Work closely with the founders and leadership team to define, plan and implement strategic growth goals
  • Closely monitor and report marketing KPIs
  • Collaborate with our creative team on marketing campaigns 
  • Turn data and customer insights into success - work with our Business Intelligence team  to better understand our customers and efficiency of our marketing spend
  • Bring a new product category to the mainstream and find innovative ways to let millions and millions of pet parents worldwide know about Tractive
  • Never hear the word "marketing budget" from management. There is no budget limit.
Your profile
Key requirements:
  • Several years of professional experience in leading a sizeable digital marketing team
  • Experience in scaling up marketing in a fast-growth company is a big plus
  • Strong leadership and project management skills
  • Managed marketing budgets north of € 5m year
  • Excellent English skills


Does this sound like you?
  • Someone with an endless drive to improve, and an endless passion for all things marketing
  • Goal-oriented, proactive and highly ambitious
  • Someone who not only has heard of terms like blended CACs, CLV, Channel Attribution, CPA, CPO, but also knows how to put them to good use
  • Willing to work with our fantastic, award winning team in Austria

For this position, we offer a competitive overpayment based on qualifications and experiences.

Benefits of being our “paw”some employee

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