VP Marketing
Full-time (Linz, Austria - partial remote is an option)
Starting now!
Your territory
As VP of Marketing you will:
- Create a scale-up marketing strategy to help Tractive scale up its business
- Lead and grow an international marketing team of channel and country managers
- Lead and develop the team including performance and content marketing, PR, social media and email marketing to whatever the future holds
- Recruit and onboard additional team members to put the ambitious growth plan in action
- Work closely with the founders and leadership team to define, plan and implement strategic growth goals
- Closely monitor and report marketing KPIs
- Collaborate with our creative team on marketing campaigns
- Turn data and customer insights into success - work with our Business Intelligence team to better understand our customers and efficiency of our marketing spend
- Bring a new product category to the mainstream and find innovative ways to let millions and millions of pet parents worldwide know about Tractive
- Never hear the word "marketing budget" from management. There is no budget limit.
Your profile
Key requirements:
- Several years of professional experience in leading a sizeable digital marketing team
- Experience in scaling up marketing in a fast-growth company is a big plus
- Strong leadership and project management skills
- Managed marketing budgets north of € 5m year
- Excellent English skills
Does this sound like you?
- Someone with an endless drive to improve, and an endless passion for all things marketing
- Goal-oriented, proactive and highly ambitious
- Someone who not only has heard of terms like blended CACs, CLV, Channel Attribution, CPA, CPO, but also knows how to put them to good use
- Willing to work with our fantastic, award winning team in Austria
For this position, we offer a competitive overpayment based on qualifications and experiences.